The DEO-GRASS air freshener is made of natural Japanese igusa rush, the same as used to make traditional tatami mats. The overlapping honeycomb-like hexagonal structures found inside each stalk allows igusa to absorb formaldehyde, nitrogen dioxide and unwanted odours. Igusa is also a deodorizer as it contains phytoncides - antimicrobial organic compounds - which emit a natural, grassy fragrance, to freshen the air. Igusa is 2.5 times as moisture absorbent as cotton.
You can place the DEO-GRASS air freshener on your desk, in your car, next to your bed, or anywhere in the house. It is small enough to be unobtrusive, or you can position it prominently as an object.
The WA range of paper sleeves depict traditional Japanese images - Hokusai's famous wave, a Kabuki actor, tatami mats and written kanji characters. The sleeves can be removed for a natural look air freshener that resembles tatami, or it can even after prolonged use be rolled out as a table runner.
Dimensions when rolled: 6.5cm (diameter) x 10cm (H)
Dimensions when unrolled: 100cm (L) x 110cm (W)
The motto of IKEHIKO Co. is to “make life delightful”. The company is based in Fukuoka Prefecture and was established in 1886. IKEHIKO specialises in home applications for igusa, the Japanese rush used in homes for centuries. The company's products convey igusa's traditional charms, while being suited to contemporary lifestyles and modern homes.